Thoughts on what an AEW roster split could look like
I'll begin with a disclaimer: I don't have the faintest idea whether Tony Khan is even remotely interested in taking one of the deepest professional wrestling rosters in modern times and organizing it into two competitive conferences, b ut this tweet had me thinking: I do earnestly think that with the size of the AEW roster, a real brand split might be the best play. I know….it’s cringe….but it might just work if executed really well. — The Rogue Fan (@TheRogueFan) July 7, 2026 Khan has flirted with the concept before - most notably during CM Punk's last stint in All Elite Wrestling - but has thus far resisted adopting WWE's longest-running creative device: the Brand Split. It's not difficult to understand why. The introduction of the Brand Split was nearly 25 years ago, and WWE seemingly did everything in its power to undermine its own creation. Superstars drafted exclusively to RAW would appear on Smackdown (and vice versa) with little to no explanation. The comp...